87% of B2B marketers have agreed that ABM offers a higher ROI than other marketing activities. – ITSMA

See the following:
1. RollWorks used this multichannel approach to make a big impression and had a 41% close rate.
2. Jellyvision ABM pilot test that converted leads to leads 8 times higher than its initial goal

Best of all ABM Talks, eBooks, Webinars and blogs
Structure:
1. Premise / Why: Survey statistics 2. Executed examples 3. What / how?

Does Abm improve everything?